Why is the number of reviews and the review% so different ?

vIf you encounter an ASIN where the number of reviews and the review% are very different this indicates AZInsight might have not seen all the reviews or you are viewing reviews from a large date range and need to narrow down to the last 365 days (1 year).  To fix this do the following: 

1
Change the date range the review are gathered from to last 365 by following the instructions here
2
Click the refresh icon button on the Variations 

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